Columns
| Column | Description |
|---|---|
vendor_id | Identifier for the manufacturer whose market share reporting scope this item belongs to. |
vendor_name | Name of the manufacturer. |
market_category_id | Identifier for the market category the item competes in. |
market_category_name | Name of the market category. |
market_category_item_id | Unique identifier for the item within its market category. Primary key of this view. |
item_id | Identifier for the item. |
item_name | Name of the item. |
product_name | Display name for the item’s product listing. |
product_category_name | Name of the product category the item belongs to. |
manufacturer_name | Name of the company that manufactures the item. |
is_vendor_item | True if the item belongs to your manufacturer, false for competitor items in the same market category. |