Market Share By Mc State Monthly - Vetcove Manufacturer Data Share

Columns

Column	Description
`vendor_id`	Identifier for the manufacturer.
`vendor_name`	Name of the manufacturer.
`market_category_id`	Identifier for the market category.
`market_category_name`	Name of the market category.
`address_state`	Two-letter US state code from the buyer’s address.
`month_start_date`	First day of the reporting month (complete months only).
`month_end_date`	Last day of the reporting month.
`revenue`	Revenue from your items at this row’s grain.
`total_revenue`	Total revenue across all manufacturers at this row’s grain.
`market_share`	Your share of total revenue across all manufacturers at this row’s grain. Ranges from 0 to 1.
`order_count`	Distinct orders containing your items at this row’s grain.
`total_order_count`	Total distinct orders across all manufacturers at this row’s grain.
`order_share`	Your share of total order count at this row’s grain. Ranges from 0 to 1.
`buyer_count`	Distinct buyers purchasing your items at this row’s grain.
`total_buyer_count`	Total distinct buyers across all manufacturers at this row’s grain.
`buyer_penetration`	Your buyer penetration: the share of distinct buyers in this row’s scope who purchased your items. Ranges from 0 to 1.